TOP TIP: Don’t forget to make your shareable content accessible too

A quick reminder and a bravo to those of you creating important content on social media in these difficult times.

Try ever so hard not to just screenshot text and post it as a picture.

If you are doing that you’re unwittingly missing out a chunk of the population. Around 350,000 people in the UK are blind or partially sighted and some of your info will be badly needed.

The issue was flagged-up by the lovely people behind the newly-launched @covidaccess Twitter account who are asking people to adjust what they are doing. In this tweet they set out their purpose.

covi

An example of what good looks like

Heading to the excellent @NHSuk Twitter and you’ll find  this tweet is an example of something that hits the mark.

cmo

It’s good because the text of the tweet introduces what is in the video. The video itself uses speech and subtitles to share information. Everything which appears on screen as an image in the video is described in the speech. And there is a link to find out more.

A handy resource

If you’re looking to create an accessible image the nice Helpful Technology people have blogged some tips you can follow: Accessible images on social media: what every government agency needs to know

 



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