VR PR: What virtual reality can do… for children and old people[VIDEO]

18011630494_b2683a87d1_bFor the last 18-months or so I’ve been helping deliver video skills workshops with one of the brightest people I’ve come across in a long time.

Steven Davies is a freelance cameraman, University lecturer and throughly good chap. A while back I asked about how he saw the future of video.

Virtual reality, was part of the answer.

Virtual reality is footage shot that allows someone with a headset to be immersed in a different world. Google cardboard can be bought for a few quid and is a way to view the content.

For young people

I’ll paraphrase him, but the problem with talking about virtual reality is that it’s like dancing about architecture. It doesn’t really work. So seeing this Google clip at #firepro on what virtual reality – or VR – can do in classrooms is inspiring. If you are not sure what it is take a look at this for 90 seconds and see the reaction of schoolchildren. It’s amazing.

And it’s older people too

Don’t think it’s just for young people, too. There is this example where VR works with old people. It puts them in a safe recognised environment and works well with dementia sufferers. You can take a look here. The older person is immersed in an environment.

The opportunites for PR people are immense. It is entirely a new exciting blank piece of paper. The ability is to place the VR headset wearer in an environment. I’ve blogged about this before.

Shout if I can help dan@comms2point0.co.uk and @danslee.

Picture credit: Maurizio Pesce / Flickr


One Comment on “VR PR: What virtual reality can do… for children and old people[VIDEO]”


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s