YOU AND ME: Why we’ll all make #commscamp13 fly

bond3A passion for tea, cake and sharing brilliant ideas work is what will make the first unconference for communications people work (disclaimer: I’m biased.)

It’ll be staged Bond Company in Fazeley Street, Birmingham.

This place used to be a warehouse that shipped ice to London. I mean. How cool is that?

Now it’s a meeting space and offices for Birmingham’s creative industries.

Commscam will see more than 150 people come to put their collective heads together for a barcamp around comms, pr, marketing digital stuff. You can mention the word ‘press release’ too. That’s allowed.

I’m pleased to say there’s a real mix between local government, government and people outside these fields and a mix too between unconference veterans and newbies. That’s just how it should be.

Why am I biased? Because I’m helping organise it with Ann Kempster from the Cabinet Office and Darren Caveney from Walsall Council two quite brilliant people.

Why are we doing it? Because we’ve seen enough of how unconferences work to see that they can be hugely successful and we think there’s things to be discussed and ideas to be shared in our field.

So, what’s the agenda? There isn’t one. It’s a big blank sheet of paper that those who are coming along will help to shape. That’s the beauty of an unconference. It all gets pulled together by those who are coming along. You can find out more about the event at it’s website here and if you haven’t already feel free to mention a session here. You don’t even have to have a ticket as we’ll be livestreaming some of the sessions and we’ll be tweeting too on the #commscamp13 hashtag.

So why are we doing commscamp?

Well, I can’t speak for Darren and Ann but for me… 

We need to share ideas and inspiration. In 2013 it can be tough working in comms in and around government. But those who work in the field can be a hugely passionate bunch. A good idea at the FCO could well work somewhere in local government. Without big budgets sharing the ideas can work.

5847098219_83ee1f5deb_bYou don’t have to be an unconference veteran to get something out of it. Just last week I was up in Manchester for the LGComms social media event. Rather bravely, they tried a loose unconference element. Of the 60 in a room about six had been to an unconference. Was I worried? Yes. People were only too keen to suggest the 12 sessions we had. Commscamp was roadtested and passed.

You need to plug into the West Midlands. Okay, so I’m a bit biased (but I declared that right there at the start) but there’s been a stack of good things in the West Midlands for some time around digital and innovation. Perhaps it’s the beer or the geographical closeness but there’s ideas to be had and shared.

You need to learn from people outside comms. Some of the best ideas and approaches I’ve had have come from talking to bloggers, engineers, police officers and coders. Listen. Talk. Learn. While there’s a focus on PR people there’ll be some input from those outside the sector too.

Local government people need to talk to government people once in a while. There are ideas in Shropshire that may shape what’s done by a government department to communicate to people. Vica versa too.

6743879607_578df3e4aa_bOur sponsors are lovely. There’s a big list of them down the side of the blog here.

If you’ve ever been told: ‘what we need is a comms plan’ and wanted to scream you’ll be in good company. There’ll be a session of primal screaming just to get over this, I’m sure.

Cake is good. Underpinning any unconference is the cake table. Baking is the first social media, I’m sure of it.

Sounding good?

Here’s your call to action right here: 

1)  If you’ve got a ticket say ‘hoorah!’ and think of something that you’d like to see cracked or maybe think of something you are proud of and would like to share. Post it here on the discussion thread.

2) If you haven’t got a ticket go to February 26 in your calender and put the date in your diary along with the words: “Dammit, I  missed a ticket but I can still follow #commscamp13 on Twitter.” There’ll be a livestream posted to this hashtag on the day too.

3) If you’ve a ticket and you can’t go tell us, say: ‘oh no!’ Tell us and we’ll release it to the frankly large waitlist.

4) Take a look at the commscamp blog here.

5) Can you help? See how you can help here and share the buzz. Or as we’re in Brum, point people where to catch the buzz. Take a look here to see how you can help.


LINK LOVE: 16 blog posts that have inspired me in 2012

20120728155907Back in the day my glittering media career was launched with a review of the year in the Stafford Newsletter.

Two days I spent going through old editions of the paper in the corner of the aircraft hanger of a newsroom.

Proudly I picked up the next edition to read a double page spread with my name on. What do I recall of that? Very little. There was a nun who got charged with drink driving and the Holstein prices at Uttoxeter were especially high in March that year.

Over this past year I’ve read scores of blog posts and news pieces links. At times I’ve been stopped in my tracks by a turn of phrase, a perceptive argument or just a good piece of writing. Here are 14 from 2012 that I’ve rated particularly highly.

CAMPAIGNS ARE DEAD: Nobody has done more than Jim Garrow in 2012 to challenge my thinking. He has a skill of turning a vague idea you may have had into a compelling argument engagingly written. He also asks questions of things people take for granted. Jim does public health emergency planning in Philadelphia in the US. He’s brilliant. His blog is worth subscribing to and there’s plenty of good ones to choose. This one here on the death to the campaign is particularly good. Comms people love campaigns. It makes them feel as though they’ve changed things. No they haven’t he argues. You can read it here.

WEEKLY BLOG CLUB: If no one single blogger has done more to challenge than Jim then the Weekly Blog Club is the website has been the best collective source of writing and inspiration. The idea is simple. You blog something once a week and post it on Twitter using the #weeklyblogclub hashtag where it finds a ready audience and will be collated into aweekly round-up. Janet Davis has taken this idea, polished it, showered it with love and made it something that brightens my timeline. You can read it here.

RAILWAY INSPIRATION: Good blogs shouldn’t just be about your corner of the world. John Kirriemuir is a librarian who often writes creatively. This carefully observed piece on a fellow traveller in Birmingham New Street Station is powerful. All too often we can pass through without looking at who we’re travelling with. John does. You can read it here: 

RE-SHAPING PRESS TEAMS: Ben Proctor is a digital specialist who has experience in local government and working as a consultant. His modest proposal to get rid of press offices suggests that change is inevitable and gives a few ideas on what this may look like. You can read it here.

FUTURE COMMS: The Cabinet Office’s Ann Kempster sparked a creative and much-needed debate on the future of press teams and digital teams with this cracking post which generated a cracking set of comments that show the vibrancy of debate in the public sector in 2012. You can read it here.

7973076834_a68abc4470_bFACEBOOK IS DEAD: A former colleague Matt Murray is now doing great things in local government in Queensland, Australia. For a while I’d been wondering uneasily about the turn that Facebook had taken when Matt wrote a post that spelt out why it is no longer the go-to platform. You can read it here.

DIE PRESS RELEASE: This is actually from 2006 but I’d only chanced upon Tom Foremski’s Die Press Release, Die! Die! post earlier in 2012. It spells out why the traditional press release is dated and what the thing that should replace it should look like. You can read it here.

CASE STUDY: Hackney Council’s Al Smith doesn’t blog enough. This post from his time at Cannock Chase District Council shows why he should and spells out the steps he took tio help crack down on domestic violence one Christmas.It’s imaginative and effective stuff. You can read it here.

GOOD WRITING: Tom Sprints‘ post about a chance encounter in the shadow of a mountain was lovely writing. If you missed it you can read it here.

DIGITAL STATS: Emer Coleman of the Government Digital Service wrote this cracking piece on the measurement of social media and what we should be looking out for. For anyone looking to get a handle on the changing landscape it’s essential. You can read it here.

A GOOD REMINDER: Sometimes we can spend too much time online. Sometimes we can spend too much time not doing the important things. This short post from Phil Jewitt asks us to re-assess and think of those around us who matter most to us. You can read it here.

FRONTLINE BLOG: People on the frontline should be given access to social media. Comms people are often resistent. Walsall police officer PC Rich Stanley is a case study of why access should be opened-up and the sweets shared. You can read one of his posts on his day job here.

OLYMPICS GAMESMAKER: Jo Smith founded Vindicat PR in what has been a difficult year for her. She spent time as a London 2012 Gamesmaker and saw close-up how the city fell for the clentgames. Volunteers like her were part of the secret. How did they manage it? Good internal comms. You can read it here.

DAN HARRIS: If London 2012 was joyous then the memory of seeing BBC News 24 carry pictures of medal triumph with the confirmation of Dan Harris‘ death on the ticker was a bitter memory. I’d met him a few times and corresponded often. His death devastated those who knew him far better. He’d agreed to write for comms2point0 a website I help with and had written this fine post a few weeks before. You can read it here.

GANG MEMBER: Digital can bring people together and can share stories. Steph Jennings of Podnosh’s account of meeting a former gang member at a social media surgery was arresting. You can read it here.

ANOTHER LONDON: Gillian Hudson of 10 Downing Street’s digital team wrote a cracking blog to capture some of the work she had been involved with over the Olympics. It spoke about comms with a human face and it was cracking. You can read it here.

There’s been far, far too many things I’ve read that have stood out over the past 12-months. If I’ve ever retweeted, shared or quoted a link you’ve been involved with then ‘thank you.’
Creative commons credits
London 2012 http://www.flickr.com/photos/danieldslee/8327395938/in/photostream
Children: http://www.flickr.com/photos/danieldslee/8299745515/sizes/o/in/photostream/

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